Case Study: Napa Valley Wine Train collects 8,000+ subscribers with Trum·pia

Napa Valley Wine Train collects 8,000+ subscribers in a few months with Trum.pia

The Napa Valley Wine Train, an adventurous dining experience, faced the challenge of collecting customer mobile numbers primarily through manual concierge services. They lacked direct mobile communication tools and relied heavily on traditional print marketing, email, and social media. They needed an organized solution to build a database and engage customers, which led them to the vendor Trum.pia and its mass texting software.

Using Trum.pia's solution, the Napa Valley Wine Train initiated several mobile keyword campaigns to quickly build its subscriber list. This strategy was highly effective, allowing them to collect over 8,000 subscribers in just a few months. The vendor's software enabled them to effectively engage with their customers and keep all contacts organized in a single dashboard.

Napa Valley Wine Train