Case Study: McConnell Air Force Base achieves higher event attendance and subscriber growth with Trumpia

Force Base uses Trumpia to connect with service personnel and their families

McConnell Air Force Base in Wichita, KS — home to the 22nd Air Refueling Wing, the 931st Air Refueling Wing and the Kansas ANG’s 184th Intelligence Wing — faced low event attendance and underutilized recreational facilities. The base’s marketing team needed a better way to grow their contact list and engage the McConnell community, and chose Trumpia’s strategic texting solution based on recommendations from other military bases.

They launched a “Text to Refuel” campaign using mobile keywords and exceeded their 100-signup goal, gaining over 500 text subscribers and boosting email subscribers nearly 30% to more than 900. The platform also enabled flash ticket sales and event outreach, and McConnell plans to use Trumpia for future membership and engagement campaigns.

McConnell Air Force Base

Tierra Kimble

Marketing Director