Trum.pia
104 Case Studies
Case Study: Big Ticket Festival engages fans with text updates using Trum.pia
A Trum.pia Case Study
Big Ticket Festival - Customer Case Study
Big Ticket Festival, a Christian family festival, needed a way to engage attendees and promote updates, contests, and event news as it prepared for its move to the Ionia Fairgrounds. It partnered with Trum.pia and began using mobile keyword/text update technology on its website to support these outreach efforts.
Trum.pia implemented Mobile Keyword messaging so visitors could text a keyword to opt in for updates and giveaways, such as a CD packet drawing. The result was an easy, web-based SMS signup experience that helped Big Ticket Festival quickly launch text engagement and promote festival news and contests more effectively.
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