Case Study: Bitbuy balances speed and security with Trulioo

Bitbuy Balances Speed and Security

Bitbuy, a fast-growing Canadian crypto platform, needed to deliver a smooth digital onboarding experience while meeting strict and evolving FINTRAC requirements for KYC and KYB. To balance compliance, security, and low-friction sign-up for both individual and business customers, Bitbuy partnered with Trulioo and used its identity verification services, including Person Match and Business Verification.

With Trulioo, Bitbuy implemented a risk-based, layered verification approach that reduced manual reviews, improved fraud detection, and helped compliance teams focus on higher-risk cases. The result was stronger onboarding efficiency and customer satisfaction, with substantially higher applicant match rates and significantly faster completion times, while Bitbuy continued to grow its corporate verification efforts in a compliant way.

Bitbuy

Michael Arbus

Chief Executive Officer