Case Study: Revival Strength achieves scalable growth to 200 clients and cuts admin time with TrueCoach

Revival Strength - Customer Case Study

Revival Strength, run by Marcus Filly, struggled to scale online coaching while using Google Spreadsheets, email and YouTube links—spending roughly 3 hours 38 minutes of admin per client (inbox triage, programming, copy/paste emails and data entry). To solve this he adopted the TrueCoach platform to deliver remote coaching and workout templates and replace his manual workflow.

Using TrueCoach’s coach dashboard, notifications, missed-workout alerts and the Due Soon feature, Marcus cut busy work (about an hour a day initially), increased client engagement and could manage far more clients efficiently. TrueCoach became his “second brain,” enabling him to scale from coaching dozens to 200 clients across six coaches, hire staff, and avoid unsustainable 80‑hour workweeks while maintaining high-touch coaching.

Revival Strength

Marcus Filly

Founder