Case Study: OPEX Fitness achieves 10–20% more clients per coach with TrueCoach

OPEX Fitness - Customer Case Study

OPEX Fitness, founded by James FitzGerald, is a global fitness education company that builds one‑on‑one and remote coaching programs as well as coach education and gym licensing. As an early pioneer of remote coaching, OPEX struggled to program workouts, share plans, and review results at scale for thousands of clients and needed a better platform—enter TrueCoach and the TrueCoach platform.

TrueCoach streamlined programming, client communication, and metrics tracking so OPEX coaches could manage clients far more efficiently; OPEX reports coaches can now properly work with 10–20% more clients each month since implementing TrueCoach. By replacing email and spreadsheets with TrueCoach’s tools, OPEX is better positioned to track results and scale into hundreds of gyms worldwide.

OPEX Fitness

James FitzGerald

Founder