Case Study: NestAway achieves 35% better communication engagement with Truecaller for Business

NestAway boosts call engagement 35% with Truecaller for Business

NestAway, an online platform for rental homes in India, faced a challenge with tenant and owner engagement due to a lack of trust in its phone communications. Calls from its support team were often unanswered, marked as spam, or mistaken for fraud because they lacked brand identification, which led to delayed resolution of support tickets. To address this, NestAway partnered with vendor Truecaller for Business to implement its Verified Business Caller ID service.

The solution from Truecaller displayed NestAway's brand name, logo, and a verification badge on incoming calls, and it allowed for the use of a Call Reason to set expectations. This implementation resulted in a 35% increase in call efficiency, raising the answer rate from 50% to 85%. Spam reports on its calls also dropped significantly to just 2%, leading to improved customer satisfaction and faster query resolution.

NestAway