Case Study: Krispy Kreme achieves scalable treasury operations and 100% multi-bank cash visibility with Trovata

Krispy Kreme Scales Treasury with a Modern Cash Flow Management Platform

Krispy Kreme, the iconic doughnut brand headquartered in Charlotte, NC, faced rapidly growing revenue and multiple international expansion events that made its treasury workflows and reporting increasingly complex. To aggregate, consolidate, and analyze multi-bank, multi-currency data and modernize its cash management, Krispy Kreme selected Trovata’s modern cash flow management platform.

Trovata delivered API-based bank integrations, a cloud bank data lake, machine-learning cash forecasting, natural-language search, and transaction tagging to create a single source of truth and 100% visibility into multi-bank data. As a result, Krispy Kreme gained timely, actionable cash insights and automated forecasts, managed increased treasury complexity without adding headcount, replaced its outgrown solution for less than the cost of a traditional TMS, and continues to benefit from an ongoing partnership with Trovata.

Krispy Kreme

James Krikorian

VP & Treasurer