Case Study: Famly improves Salesforce transparency and data hygiene with Troops

Family Brings Key Opp Changes into Slack Using Troops

Famly, a software platform for nurseries with a small and growing sales team, faced a significant challenge. Their traditional method of manually prompting sales representatives to update their Salesforce deals was inefficient and threatened their data hygiene as they scaled. Without the resources for a dedicated sales operations role, Head of Sales Jonas Gundersen sought a solution to maintain sales performance and operationalize good practices.

The company implemented Troops, a smart sales assistant integrated with Slack. This solution automated pipeline alerts and reporting, sending key notifications directly to reps and creating a leaderboard of team activity. As a result, Troops dramatically improved team transparency, collaboration, and the frequency of Salesforce updates. Famly’s sales reps fully bought into the automated alerting system, and the company is now well-positioned to scale its sales team effectively with Troops managing key workflows and handoffs.

Famly

Jonas Gundersen

Head of Sales