Case Study: Reebok enhances collaboration and conferencing at its new headquarters with TRITECH Communications

Reebok transforms 200,000-square-foot Boston HQ with TRITECH Communications

Reebok, a global fitness brand, faced the challenge of designing collaborative meeting and conferencing spaces for its new Boston headquarters. The goal was to integrate readily available AV technology that would not interfere with the open, interactive environment, while also making conferencing ubiquitous for a global workforce. TRITECH Communications was engaged to provide audio visual solutions for this historical building.

TRITECH implemented a variety of functional AV systems, including interactive displays for product development and multi-screen projection for a large multi-purpose room. The solution created an active, dynamic environment that encourages both human interaction and electronic communication. The project was a huge success, resulting in a beautiful facility that employees enjoy, with Reebok already planning further enhancements with TRITECH.

Reebok