Case Study: Great British Talent achieves 200% conversion growth with Trisec's custom talent platform

Great British Talent boosts conversion 200% with Trisec

Great British Talent, a talent agency for voice, presenters, and speakers, faced a significant challenge as its website served as its core product. Their previous setup created friction for clients, forcing inefficient back-and-forth emails and PDFs for enquiries, lacking shortlist or events management tools, and suffering from poor SEO that resulted in low conversion rates. They partnered with Trisec for a custom solution.

Trisec built a bespoke talent management platform using WordPress and custom PHP. The solution included a system for clients to build and submit shortlists, events infrastructure to showcase bookings, and a deliberate SEO architecture. This new platform led to a 200% increase in conversion rates in the first year, a 3.4x growth in organic search traffic, and a 62% reduction in admin time per booking for Great British Talent.

Great British Talent