Case Study: Strand Palace Hotel achieves £1,000,000 more revenue from direct bookings with Triptease

Strand Palace Hotel - Customer Case Study

Strand Palace Hotel, a 4-star independent London hotel with 788 rooms, wanted to reduce its reliance on OTAs and rebuild direct relationships with guests. Working with Triptease and its Price Check widget, the hotel looked to increase direct bookings and cut commission costs from intermediaries.

Triptease implemented its Direct Booking Platform, including Enchantment messaging, offering direct bookers a complimentary bottle of prosecco and a £15 restaurant and bar voucher. The results were strong: Strand Palace Hotel generated £600,000 through Enchantment in six months and saw a £1,000,000 increase in revenue in a year.

Strand Palace Hotel

Ben Chapman

Director of Revenue