Case Study: Motel One achieves triple-digit metasearch growth with Triptease

Motel One boosts metasearch bookings and revenue by 3 digits with Triptease

Motel One, a leading European budget design hotel group, faced growing pressure from online travel agencies threatening their direct booking revenue. They identified metasearch as a key growth opportunity but needed a sophisticated, scalable solution. They partnered with Triptease, using Triptease Metasearch, to automate and optimize their performance in this channel.

Triptease implemented a tailored, automated bidding strategy for Motel One, expanded their geographic reach and presence across platforms like Tripadvisor, and provided transparent reporting. This collaboration delivered triple-digit percentage growth in metasearch bookings and revenue, alongside significant double-digit decreases in cost-per-click and cost-per-conversion, maximizing efficiency and direct revenue for Motel One.

Motel One