Case Study: a hotel group in Bali reduces undercut rates with Triptease

Hotel Group in Bali reduces undercut rate 87% with Triptease

A hotel group in Bali, struggling with rate parity issues from OTAs like Agoda and Expedia, partnered with Triptease. The challenge was an extremely high undercut rate of 60%, which damaged their brand's reputation by creating conflicting guest experiences and threatening their excellent online reviews.

Using Triptease's Disparity Dungeon and Full Screen Messages, the hotel group monitored disparities and showcased direct booking benefits. This solution from Triptease led to an 87% decrease in their undercut rate to just 7.7% and generated $30,000 in incremental revenue over six months, significantly improving parity and direct bookings.