Case Study: Ovago achieves higher sales and fewer abandoned carts with TripRobotics

Ovago cuts abandoned carts by 60% with TripRobotics

Ovago, a travel booking platform, partnered with TripRobotics to address key challenges in maximizing the value of its existing customer base. Their goals were to increase the average order value, decrease the rate of abandoned orders, and add new payment methods to their hybrid booking system.

TripRobotics improved the customer journey by using AI to identify and fix website distractions, which reduced abandoned carts by 60%. They also implemented AI-powered personalized offers for cross-selling, allowing customers to easily add services like hotels and car rentals. Furthermore, TripRobotics integrated new payment options, including monthly installments. These solutions contributed to significant sales growth, with annual sales increasing from over 5,000 in 2020 to over 39,000 in 2023.

Ovago