Case Study: CLN Athletics boosts signups and conversions with Triggerbee

How CLN Athletics uses customer- and website data to personalize the journey on-site and in email marketing

CLN Athletics, a workout apparel brand, sought to personalize their customer journey and improve conversions but were hindered by inflexible, hardcoded website forms that made optimizations time-consuming. They partnered with the vendor Triggerbee to implement a more agile solution for their on-site marketing and sales efforts.

Triggerbee provided the tools for CLN Athletics to build targeted campaigns, using UTM parameters to deliver personalized messages and offers based on a visitor's traffic source. This solution significantly increased email signups by 50-300% and improved their overall conversion rate by creating a more relevant on-site and email experience for customers.

CLN Athletics

Simon Hallberg

E-commerce Manager