Case Study: Bubbleroom boosts email signups with Triggerbee

Bubbleroom drives nearly 20,000 email signups in one week with Triggerbee

Bubbleroom, a fashion and apparel retailer, wanted to increase engagement and boost email signups for its Easter campaign with a more playful approach than its usual signup forms. The challenge was to achieve this without significantly altering the overall site experience, and they turned to Triggerbee's popup and A/B testing software to implement a solution.

Using Triggerbee, Bubbleroom created a gamified digital egg hunt A/B test for anonymous visitors. The test proved that a version with a mystery reward dramatically outperformed one offering a known discount. This solution drove over 20,000 email signups in one week, a 2400% increase compared to their regular campaigns, demonstrating the power of gamification for Triggerbee's customer.

Bubbleroom