Case Study: CFC Underwriting achieves international cyber insurance brand awareness with Tribus Digital

CFC Underwriting drives 300+ leads across 4 territories with Tribus Digital

CFC Underwriting, a global insurance underwriting business, sought to expand its reach to qualified brokers for its cyber insurance policy. New to paid media, they partnered with the digital marketing experts at Tribus to launch an international brand awareness campaign.

Tribus implemented a sophisticated test-and-learn framework using multivariate testing and real-time reporting. This data-driven approach allowed for continuous optimization of the campaigns. The partnership generated over 300 leads across four territories and drove more than 20,000 engaged clicks to the site, leading Tribus to provide CFC with ongoing lead generation and consultancy services.

CFC Underwriting