Case Study: ABC News achieves faster, real-time mobile news delivery with TribalScale

ABC News extends mobile platform across 12+ quarterly releases with TribalScale

The customer, ABC News, faced immense pressure to deliver real-time news updates, live video, and scalable content during critical election cycles without requiring frequent app updates. They partnered with the vendor TribalScale to co-design and co-develop responsive iOS and Android applications that could handle breaking news and maintain high performance under load.

TribalScale embedded a dedicated agile team that introduced server-side content control and built features for live streaming and dynamic election-season UI takeovers. As a result, the ABC News app became one of the highest-ranked news apps on both app stores, providing a seamless user experience and reinforcing ABC’s reputation for digital excellence. TribalScale's solution led to a lasting partnership, with over 12 quarterly extensions for ongoing support.

ABC News