Case Study: Garrett Popcorn streamlines trade spend management with TrewUp

Garrett saves hours weekly managing trade spend with TrewUp

Garrett Popcorn, a CPG snack foods company, faced increasing complexity in managing trade spend and distributor deductions as it expanded its national distribution through partners like UNFI and KeHE. Their challenge was the lack of a centralized source of truth, which forced the team to manually review countless invoices and records, taking valuable time away from sales activities. They implemented TrewUp, a platform for trade spend visibility and deduction management.

Using TrewUp provided Garrett Popcorn with a single source of truth for all their data, streamlining the processes of reviewing, approving, and disputing deductions. The solution saved the team hours each week on administrative work, which directly resulted in more time for their sales team to focus on building relationships and driving growth. TrewUp delivered improved visibility and created a scalable foundation for the company's continued expansion.

Garrett