Case Study: Arthur & Brent achieves 7x faster lead follow-up with Trengo

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Preview of the Arthur & Brent Case Study

How Arthur & Brent follows up on leads 7x faster than before

Arthur & Brent, a recruitment-focused marketing and advertising agency in Eindhoven, needed a faster way to handle lead intake and pre-screening. Their manual process caused delays of several days, creating drop-off risk as prospects were asked to wait too long before receiving screening questions. They turned to Trengo, using its multichannel inbox and automation capabilities to streamline lead follow-up.

With Trengo, Arthur & Brent automated lead screening via WhatsApp and routed new conversations directly into the inbox for assignment to the right team member. The result was a 7x faster follow-up process, cutting response time from a week to 12 hours and reducing average response time from 16 hours to 25 minutes. They also achieved 100% automated lead screening, processed 5x more leads, and qualified 75% of leads with an average lead intake time of just 10 minutes.


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