Case Study: Craftails scales customer visits and sales insights with Trendskout

Craftails boosts customer visit prep with Trendskout’s weekly top 5 insights

Craftails, a provider of ready-to-serve cocktails and mocktails for the hospitality sector, faced challenges scaling its operations due to rapid growth. Its sales team struggled to prepare efficiently for customer visits and needed a way to access real-time insights to optimize their strategy. They partnered with Trendskout to find a data-driven solution.

Trendskout provided a platform that acts as a co-pilot for the sales team, delivering automated weekly updates with top customer recommendations based on order trends and stock forecasts. This allows for targeted visits and proactive recommendations, improving visit productivity and customer relationships. While still in the early stages, Craftails already notes improved preparation and sees Trendskout as a strategic partner for future growth and data optimization.

Craftails