Case Study: Contimac improves sales insights and growth opportunities with Trendskout

Contimac streamlines sales insights for 500 customers with Trendskout

Contimac, a leading importer and distributor of professional machinery and tools, faced the challenge of manually identifying growth opportunities and understanding dealer purchasing patterns from its mountain of data. This time-consuming process relied on BI analyses and personal knowledge. To address this, they partnered with vendor Trendskout to integrate AI into their operations.

The solution implemented by Trendskout involved integrating data from SAP and Power BI, providing a unified overview in a sales booster and treemap. This tool helps Contimac's sales team identify cross-sell and up-sell opportunities and detect at-risk customers. The implementation has automated their sales process, making it more efficient and enabling them to better meet the needs of their 500 customers. The director noted the tool is promising and that the sales team finds it helpful, putting them well on their way to achieving an ideal end result.

Contimac