Case Study: Mallama Skincare launches with social proof from day one with Trend

Mallama Skincare - Customer Case Study

The skincare startup Mallama Skincare needed to build brand awareness and generate authentic content for their 2023 launch while working with a limited budget. They partnered with the vendor Trend to run an efficient influencer campaign that would create immediate social proof for their new product line.

Trend's solution provided Mallama with a strategic mix of mid-tier and micro-influencers, resulting in 129 pieces of repurposable content and over 325,000 impressions across three campaigns. For a total spend of $1,900, Trend enabled the brand to launch with significant social proof and build a valuable content library for use across multiple marketing channels.

Mallama Skincare