Case Study: Creative Consumer Research cuts incentive costs 20%+ with Tremendous

Creative Consumer Research cut incentive costs 20%+ with Tremendous

Creative Consumer Research (CCR), a market research company with 19 employees, needed a better way to pay participants for both in-person and online studies. Before Tremendous, CCR printed and mailed checks, which created lost or incorrect payments, required voiding unused checks, and took more than 30 hours of work each week while adding 20-25% in overhead. The company used Tremendous’s virtual payout options, including gift cards and prepaid Visa cards, to replace its manual check process.

With Tremendous, CCR streamlined participant payments by uploading spreadsheet files and sending incentives in just a few clicks. The office administrator’s workload dropped from more than 30 hours a week to less than one hour, and Tremendous helped CCR eliminate the 20-25% in unnecessary overhead tied to paper checks. The company also redirected staff time to higher-value work, improving operations and profitability.

Creative Consumer Research

BJ Gerjes

Chief Executive Officer