Case Study: SwagUp scales to a multi-million-dollar business with Trello

SwagUp grows to 800 customers and $8M-$9M revenue with Trello

SwagUp, a startup aiming to revolutionize the promotional products industry, faced the challenge of managing complex logistical workflows for its new business model. The company needed a system to handle its entire sales and operations process, from order intake to fulfillment. To build this essential support system without a steep learning curve, founder Michael Martocci turned to the vendor Trello.

Using Trello, SwagUp built automated boards to manage its sales pipeline and operations, tracking every detail from design to delivery. The solution provided a visual, centralized system that unified their process and enabled rapid growth. As a result of implementing Trello, SwagUp grew into a multi-million dollar company, acquiring 800 customers and projecting nearly $9 million in annual revenue with a team of just ten people.

SwagUp