Case Study: Kickstarter streamlines cross-team collaboration and communication with Trello

How Trello Powers Communication at Kickstarter

Kickstarter, the crowdfunding platform that helps creators bring ideas to life, needed a way to coordinate work across many teams—Community Support, Development, Content, and Product Marketing—so they could respond to diverse support tickets, manage copy and edits, and run complex launches. The challenge was maintaining clear, cross-team communication and visibility so issues could be routed, reviewed, and resolved quickly while keeping content and timelines consistent.

By adopting Trello boards, lists, and cards that teams share and tag each other on, Kickstarter created transparent workflows for routing technical issues, soliciting copy edits, and tracking launch progress. The result is faster, more collaborative problem solving, better oversight of timelines and launches (such as regional rollouts), and more consistent, efficient communication across the company.

KickStarter