Case Study: Canoe Trail boosts website traffic and voucher sales with TrekkSoft

Canoe Trail uses TrekkSoft to simplify their admin work, allowing them to focus on their next stage of growth

Canoe Trail, a Bedford, UK watersports and adventure company, needed a way to maintain bookings and revenue after international travel was disrupted and a key expedition was postponed. They used TrekkSoft’s booking engine, voucher and gift card features, and back office booking management tools to simplify operations and reduce admin work.

TrekkSoft helped Canoe Trail optimize their website for SEO, run webinars to build an audience, and capture demand from local staycation travelers. The results included 46% more website traffic, a 2X increase in Christmas voucher sales, and improved operational efficiency with fewer booking issues and no overbookings.

Canoe Trail

Gideon Clark

General Manager