Case Study: Peddle achieves 30% automation of manual IT tasks with Tray.ai

Peddle automates 30% of manual IT tasks with Tray.ai

Peddle, a rapidly-growing automotive marketplace, faced challenges with manually provisioning users across its 260+ applications for its expanding partner network. This inefficient and risky process threatened to consume the IT team's valuable time. Additionally, the sales and marketing teams were manually rebuilding records because their highly customized instances of HubSpot and Salesforce would not stay in sync. To solve these problems, Peddle turned to the low-code automation capabilities of the Tray.ai platform.

By implementing Tray.ai, Peddle automated its identity management and auction-related workflows, integrating tools like Airtable, Asana, Jira, Slack, HubSpot, and Salesforce. The results were significant: the company automated away 30% of its manual IT tasks and successfully onboarded 106 contractors within the first 90 days. This allowed the IT team to scale its capabilities without increasing headcount and focus on more impactful projects, all while improving accuracy and timeliness for its customers.

Peddle