Case Study: Life360 streamlines IT and engineering support with Tray.ai

Life360 unifies AI with Tray.ai across 2,500+ Slack channels

Life360, a family connection and safety company with 88 million monthly active users, faced challenges with AI agent sprawl and inefficient IT processes. Their early attempts using single-purpose bots led to employee confusion, while a single overstuffed agent became slow, causing users to revert to contacting IT directly. They partnered with vendor Tray.ai and used its Tray Merlin Agent Builder to create a unified solution.

Using Tray.ai, Life360 built an orchestrator agent named Mimir that routes employee requests to the correct specialized sub-agent. The solution improved response times, automated Slack hygiene across 2,500+ channels, and pre-worked IT tickets before the team's SLA window. The measurable impact includes a consolidated entry point for employees, reduced back-and-forth on tickets, and the development of a crash agent capable of generating draft pull requests to save engineering hours.

Life360