Case Study: Global FMCG Leading Company achieves 50% time savings per store with Trax Retail

Global FMCG Leading Company - Customer Case Study

Global FMCG Leading Company, headquartered in Switzerland and the world’s largest food company with 447 factories and over 8,000 brands, faced a time-consuming monthly audit process—about 50 minutes per store—that left little time for revenue-generating in-store activities. To address this challenge they engaged Trax Retail and deployed the Trax Retail Execution solution.

Trax Retail implemented Trax Retail Execution for more than 500 sales reps in the UK and Ireland to track share-of-shelf, distribution and out-of-shelf metrics across roughly 200 SKUs in six categories. The rollout cut data capture and store assessment times by 50% and 16% respectively, delivered over 50% time saving per store per user per month for share-of-space measurement, improved data accuracy by 21%, boosted salesforce productivity and provided head office visibility with data leveraged across Sales, Category, Supply Chain, Range & Merchandising and Marketing.