Case Study: a global FMCG leader achieves 50% time savings per store with Trax Image Recognition from Trax Retail

a global FMCG leader cuts store assessment time by 50% with Trax Retail

The global FMCG leader, a major food company headquartered in Switzerland, faced a challenge where its sales team's lengthy monthly store audits were taking approximately 50 minutes per store. This left little time for valuable in-store execution tasks. Their primary goal was to decrease this time spent on manual data capture and assessments. Trax Retail implemented its Image Recognition solution to address this issue.

Using the Trax Image Recognition solution, the client reduced data capture time by 50% and store assessment time by 16%. This enabled account reps to invest 40% more time into revenue-enhancing store execution activities. Trax Retail helped the client achieve over 50% time savings per store per month to measure share of space, while also providing head office teams with greater visibility into category performance across all stores.