Travel Appeal
9 Case Studies
A Travel Appeal Case Study
Hotel Ercolini e Savi, a family-run hotel in Montecatini Terme, needed a better way to manage a growing volume of online reviews and turn guest feedback into actionable decisions. After a disappointing experience with a previous sentiment tool, the hotel chose Travel Appeal’s Dashboard and Coach to make review analysis simple, clear, and accessible across departments including reservations, food & beverage, and room divisions.
Using Travel Appeal, the hotel identified key issues such as uncomfortable mattresses and noisy air conditioning, then made targeted improvements to the property. As a result, Hotel Ercolini e Savi improved its Booking.com score from 8.7 to 8.9 and maintained a strong TripAdvisor ranking in the fifth to sixth positions. Travel Appeal also helped the team monitor performance through reports and share insights easily across the organization.
Fabio Cenni
Owner