Case Study: CP Hotels Verona improves guest satisfaction and service insights with Travel Appeal

CP Hotels Verona - Turning the Hotel's Objective Data into Winning Actions

CP Hotels Verona, a small hotel group in the Verona area operating three 4-star properties, needed a better way to understand guest feedback across channels. Before working with Travel Appeal and its Dashboard product, the team struggled with limited time, inconsistent review monitoring, and a lack of objective data to guide decisions.

Travel Appeal provided a single platform to centralize reviews, track satisfaction scores, and compare performance across hotels, competitors, and the local territory. This helped CP Hotels Verona respond faster, improve breakfast and other service areas, and involve multiple departments in daily review management. As a result, the hotels saw a clear improvement in sentiment, gained better control over performance, and used the data to support faster, more targeted operational decisions.

CP Hotels Verona

Stefania Zanuso

Head of Sales and Marketing