Case Study: PlayCherry stops fraud and keeps chargebacks low with TransUnion iovation

PlayCherry Stops Fraud €50,000 at a Time

PlayCherry, an online gambling operator, was struggling to spot sophisticated fraudsters working together across multiple devices to abuse bonuses and exploit player protection policies. To strengthen its defenses, PlayCherry used TransUnion’s iovation fraud prevention service to identify linked devices and suspicious account activity that its existing checks were missing.

TransUnion’s iovation solution gave PlayCherry a multi-layered, real-time fraud defense across registrations, deposits, withdrawals, and account reviews. As a result, PlayCherry stopped tens of thousands of euros in bogus claims, blocked fraudsters more effectively, and reduced chargeback levels to under 1%—less than 66% of the industry average.

PlayCherry

Magdalena Gniadzik-Johansson

Head of Payments and Fraud