Case Study: Barilla achieves optimized loads, improved punctuality and cost savings with Transporeon Group

Barilla - Customer Case Study

Barilla, the Italian family-owned food company behind pasta, sauces, bakery products and crispbreads, needed to revamp its logistics operations after a 2012 divestment. The company wanted to improve communication between transport procurement and warehouses, raise carrier punctuality, reduce CO2 emissions, and control logistics costs. Barilla chose Transporeon Group for a cloud-based logistics platform, including tendering, transport assignment, time slot management, and transport visibility.

Transporeon Group implemented software-as-a-service tools to streamline bidding, automate transport allocation, improve loading and unloading efficiency, and provide full supply chain transparency. As a result, Barilla achieved better load optimization through improved process synchronization, higher punctuality, reduced overall logistics costs, and stronger communication among all parties involved.

Barilla

Roberto Magnani

Vice President Logistics