Case Study: Sprint Corporation achieves a cohesive, multilingual global website in 12 languages with TransPerfect

Sprint Corporation - Customer Case Study

Sprint Corporation, a global communications company serving more than 26 million customers, needed a clear, consistent brand voice delivered across divisions and international markets. To create a cohesive global website in local languages, Sprint engaged TransPerfect for website localization and language services.

TransPerfect localized www.sprintworld.com into 12 languages (including Simplified and Traditional Chinese, French, German, Spanish, Japanese, and others), developed terminology glossaries and translation memories, and deployed a centralized web portal for submitting and reviewing translations. The TransPerfect solution gave local Sprint offices ownership of translations, ensured consistent terminology across marketing, press and technical materials, and streamlined workflows—resulting in a unified Sprint voice across multiple regions and faster, more consistent content delivery.

Sprint Corporation