TransPerfect
129 Case Studies
A TransPerfect Case Study
Ashford turned to TransPerfect to break into the Asian market and needed a fast, scalable way to localize its digital presence — specifically to build and launch a Chinese-language website. TransPerfect delivered the GlobalLink OneLink® solution to address Ashford’s challenge of rapid market entry and multilingual content management.
TransPerfect used GlobalLink OneLink® to create and launch Ashford’s Chinese site, streamlining localization and content workflows; the impact was immediate and measurable: a 500% spike in traffic on launch day, 670% growth in website traffic in year one, and 700% growth in revenue during year one.