Case Study: Dormy achieves 20% sales growth and 40% translation cost savings with TransPerfect (Translations.com)

Dormy Increases Sales by 20%, Cuts Translation Costs by 40% with Translations.com

Dormy, a Swedish golf retailer looking to expand across the Nordics, needed a fully in-language online shopping experience to reach new customers. Dormy engaged TransPerfect, deploying Translations.com’s GlobalLink technology with seamless integration to inRiver to translate and localize its website into Norwegian, Danish, and Finnish.

TransPerfect implemented a localized website and supported targeted marketing, using GlobalLink to automate workflows and cut translation spend by over 40%. The combination of efficient localization and strategic promotion drove a 20% increase in sales for Dormy, delivering clear cost savings and measurable revenue growth.

Dormy