TransPerfect
172 Case Studies
A TransPerfect Case Study
The customer Citrix sought to scale its paid media strategy across numerous platforms and key markets in Asia and Oceania. The vendor, TransPerfect Digital, was engaged to manage this expansion.
TransPerfect Digital implemented a solution using in-market specialists to analyze benchmarks and optimize budget allocation. Their paid search campaign delivered over 127 million impressions and generated 26,000 new leads for Citrix.