Case Study: Binax achieves early global product launch and cost savings with TransPerfect translation and typesetting

Binax - Customer Case Study

Binax, a technology leader in rapid diagnostic tests (NOW® Technologies), needed product instructions and labels translated and typeset into multiple languages (including Chinese, Japanese, Korean, Danish, Dutch, Greek, and Swedish) for distribution across 50+ countries. Facing a one-week shipping deadline and lacking in-house typesetting capability for character languages, Binax engaged TransPerfect for multi-language translation and typesetting support.

TransPerfect assembled linguists, typesetters, and graphic artists, created translation memory and a glossary to speed work and ensure consistency, and delivered live files, PDFs, and finalized QuarkXPress layouts via an online portal with 24/7 production. TransPerfect completed the project within the required timeframe, enabling an early market release, significant cost savings for Binax, and additional in-house desktop-publishing time; Binax subsequently selected TransPerfect as its preferred translation vendor.

Binax