TransPerfect
172 Case Studies
A TransPerfect Case Study
Altium, an electronics design software company, wanted to increase its visibility in its regional European markets of Germany, France, Italy, and Spain. The challenge was that while they had a lot of English-language content for the US market, their regional websites lacked localized content. Some existing translated content was not optimized for SEO, and the company lacked the time and resources to handle both translation and optimization. They engaged vendor TransPerfect Digital to address this.
TransPerfect implemented a two-step SEO-localization process to translate and optimize the client's blogs and solution pages. This efficient approach created content that was both relevant to local users and SEO-friendly. As a result of this solution from TransPerfect, Altium achieved a 42% increase in organic sessions.