Case Study: Suzano accelerates innovation portfolio prioritization with TransparentChoice

Suzano prioritizes 130+ innovation projects 10x faster with TransparentChoice

Suzano, a pulp, paper, and forestry company, faced the challenge of aligning over 130 innovation projects after its merger with Fibria. Their existing prioritization process was inconsistent and fragmented, with each business area using different criteria and methods. To address this, Suzano partnered with vendor TransparentChoice and used its software to implement a solution.

With TransparentChoice, Suzano applied the AHP methodology to build a structured, company-wide framework with consistent criteria. This new process automated prioritization and enabled remote scoring. The results were significant: prioritization became ten times faster than using spreadsheets, a clear project ranking supported confident decisions, and a shared language improved communication. The involvement of experts from multiple areas built trust in the data-driven process.

Suzano