Case Study: bsport cuts translation time in half with Transifex

Waze cuts translation time in half with Transifex

bsport, a fitness and wellness CRM software company, faced significant friction in its localization process as it scaled globally. Its manual, open-source workflow lacked quality measurement and consistency, burdening internal teams with repetitive translations. To address this, bsport selected the Transifex platform for its AI-powered localization and continuous sync capabilities.

Transifex implemented a solution featuring automated GitLab integration, AI-driven intelligent translations using brand glossaries, and automated quality scoring (TQI). This transformed localization into an automated background process. As a result, bsport localized over half a million words in the first month, reducing tasks that took over an hour to under fifteen minutes and cutting translation time in half while scaling across six languages.

Waze