Case Study: Prezi reaches 40 million global users with Transifex localization

Prezi Reaches 100 Million Global Users by Localizing into 9 Languages

Prezi, the presentation software company known for its “PowerPoint killer” platform, needed a way to localize its website, Flash product, Adobe Air desktop app, and mobile apps for a rapidly growing global audience of more than 40 million users. After trying an on-premise tool, Prezi turned to Transifex for a hosted localization solution that could handle multiple file formats and scale without adding infrastructure or manual overhead.

Transifex implemented a continuous localization workflow that let Prezi batch push and pull translation files via its command line client, eliminating slow, manual file handling and email-based coordination. As a result, Prezi launched in 9 languages with little to no manual effort and gained the flexibility to add more languages whenever needed.

Prezi

Kalman Kemenczy

Product Manager of i18n, Prezi