Case Study: a CPG company reduces freight costs and secures capacity with Transfix

A Transfix Case Study

Preview of the CPG company Case Study

International Beverage Giant Turns to Transfix, Machine Learning to Reduce Cost and Ensure Capacity

A major CPG company faced significant challenges during its peak shipping season, as its traditional method of sourcing freight capacity was manual, time-consuming, and costly. They managed hundreds of carrier relationships and relied on a slow email bidding process to cover tens of thousands of daily truckloads. To address this, they turned to the vendor Transfix for an innovative, tech-enabled solution.

Transfix implemented its automated, machine learning-driven pricing engine. This solution provided the CPG company with instantaneous, fair market pricing for all its shipments, replacing the manual bid process. The results were lower prices, with an average of 18 quotes per load, and access to uncapped capacity, leading to a 385% expansion of their carrier network. The solution also dramatically increased operational efficiency while maintaining a 95% on-time service level.


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