Case Study: a large fintech startup expands to 12 markets with TransFi

How a Fintech Startup Used TransFi to Expand to 12 Markets

The customer, a large fintech startup company, faced a challenge after its digital wallet MVP unexpectedly gained a global user base. Their initial single-market payment infrastructure was unable to support demand from other countries, leaving them without the necessary banking partners or compliance setup for international expansion. To scale quickly without building this complex infrastructure themselves, they turned to the vendor, TransFi.

By integrating TransFi's fiat-to-stablecoin API, the startup instantly gained access to local payment rails in 12 new markets. This single integration provided compliant KYC/KYB flows and allowed users to buy stablecoins using trusted local methods. The solution delivered significant results: within three months, the company saw an 8x increase in monthly active users, with 65% of new users coming from outside their original market, all while avoiding the need to acquire costly banking licenses.