TransFi
60 Case Studies
A TransFi Case Study
The Web3 gaming guild Global Gamer Company faced a significant challenge in onboarding new players from emerging markets, as most users were not crypto natives and lacked an easy way to convert local fiat currency into the stablecoins required to play. This friction caused a large majority of new signups to drop off before even starting a game. To solve this, they turned to vendor TransFi and integrated its fiat-to-crypto on-ramp service.
By implementing TransFi's API, the guild enabled players to purchase USDC or USDT directly using familiar local payment methods like mobile money, UPI, and bank transfers, bypassing the need for crypto exchanges. The integration, which required minimal engineering effort, resulted in a 60% reduction in player onboarding drop-offs and a 3x increase in first-game session completions. TransFi's solution successfully bridged the gap between local fiat and gameplay, unlocking stronger growth in key markets like Brazil, India, and the Philippines.
Global Gamer Company