Trampoline
27 Case Studies
A Trampoline Case Study
The Canadian Naval Memorial Trust (CNMT) needed to renew public trust and demonstrate the importance of its work preserving Canadian naval history. They engaged the vendor Trampoline to build a compelling new brand identity to help share these vital stories with a wider audience.
Trampoline developed a new brand positioning, design refresh, and a multi-channel campaign timed with D-Day remembrance events. The solution included a new website and a highly contextual paid media strategy. The campaign generated over 15 million impressions, won several advertising awards, and instilled a renewed sense of pride within the CNMT team.