Case Study: Lead Cookie simplifies and scales employee training with Trainual

How LinkedIn Prospecting Company Lead Cookie Simplified & Scaled their Training

Lead Cookie, a LinkedIn prospecting company founded by Jake Jorgovan that serves 828 clients with a 15-person team, struggled with messy Google Docs and Trello boards and relied heavily on one-to-one live video training. Looking for a simple, organized, professional, trackable, and scalable onboarding solution, Lead Cookie adopted Trainual to create an online training course for new hires.

Using Trainual’s intuitive platform, Lead Cookie built structured courses that handle roughly 90% of new-hire training, leaving only the final 10% for one-to-one coaching. Trainual made onboarding faster to set up and easier to track, enabling scalable hiring and significantly reducing time spent on live training.

Lead Cookie

Jake Jorgovan

Founder